Walking into any Japanese drug store or browsing the website that sells Japanese beauty products, you’ll be overwhelmed by the endless variety of mascara, toners, and eyeshadow.
Which Brand is good for me? What does this product do? Are there any affordable Japanese brands? That actually same as US brands. When I walk into Sephora, Nordstrom or even Amazon, I can always encounter a bunch of brands such as urban decay, maybelline, ulta, eau de parfum, etc…
Luckily, the mysteries of Japanese beauty products aren’t as difficult or expensive as they first seem and Japanese beauty products always provide high quality whether it’s expensive or not.That’s the reason I’m obsessed with Japanese products for 20 years! Here we’ll take you through Must-Check Brands step by step.
I’m sure everyone has heard of this brand at least once. SHISEIDO products are worth the fame and expensive. SHISEIDO also provides so many good brands MAQuillAGE, MAJOLICA MAJORCA, AQUALAVEL, TSUBAKI, ANESSA and AGwith an affordable price.
SK-Ⅱ is an anti-aging line of products especially famous for its skin toners. You can get dramatic results by using continuously it is quite expensive though.
DHC has taken the revolutionary approach of selling its products in convenience stores. It has also expanded its sales network to include mass merchandisers, drug stores, and variety stores, earning a strong reputation for products in categories including makeup, women’s skincare and men’s skincare, spf sunscreen and health foods while focusing on developing products suited to each sales channel. Today, you’ll see DHC’s products everywhere when you walk into a convenience store in Japan.
KOSE is one of the biggest cosmetics makers in Japan. I believe KOSE’s best seller and expensive line in U.S. is Sekkisei. KOSE brand stands for high quality cosmetics and skin care products that is suitable for many needs. Other popular lines from KOSE are Decorte, Jill Stuart, tarte, Infinity, Addiction and sftymo. Plus, one of their hair care product, Je Laime (has shampoo, conditioner and treatment) is affordable and great. After doing hair dryers, these works well for your hair styling and care routine too!
Biore is an Asian brand own by Japanese company called Kao Corporation.The Biore skin care experts know that half the thrill of beautiful skin is how you get there. Kao created Biore skin care line ranging from cleansers (for each of your skin type), moisturizer for dry skin, acne treatment, makeup removers, UV protection with spf, pore packs, clay face masks, and shower cream that promises to meet your daily skin care needs with a touch of fun and affordable price.
So many affordable Brands!
We introduced you MUST-check popular brands from Japan. Not only so, there are still tons of lines and brands you’ll enjoy! New arrivals are coming month by month.
If you go to the drugstore in Japan, there are tons of affordable brands with high quality such as Kate, MAJOLICA MAJORCA, Canmake, MAQuillAGE, Muji, Daiso and so on!
The best thing about Japanese cosmetics is that even drugstore brands offer a good result to your skin or beauty issues.
We will incessantly update the products on Cosme Hunt so please stay tuned!